Myer gets geeks to sell gadgets – Updated
“Myer is hoping to lure more customers into stores by tapping demand for new-age gadgets such as electronic bikes and scooters, digital art works and novelty speakers.”
Myer’s new litmus test – Updated
“We pride ourselves on bringing the internet to life, and Myer customers will experience something new every time they visit a LiTMUS LAB.”
It’s go, go gadgets for Myer – Updated
“…The announcement capped a flurry of activity for the Australian retail sector, as leading domestic retailers took the fight to US interloper Amazon and its Prime Day sale. National chains such as David Jones, Harvey Norman and JB Hi-Fi launched sales yesterday with discounts of 10 per cent to 30 per cent to coincide with Amazon’s sale.”
TRY BEFORE YOU BUY AT MYER TECH HOOK-UP – Updated
“MYER has inked a partnership with retail technology outfit Litmus Labs in what the pair are calling a first for department stores.”
TRY BEFORE YOU BUY AT MYER TECH HOOK-UP – Updated
“Litmus Labs managing director Dene Heath said his company would be setting up store-in-a-store ‘activations’ at Myer’s flagship stores in Melbourne, Sydney and Brisbane and Sydney’s Chatswood.”
Myer in joint venture over tech toys – Updated
“Myer’s general manager for home and entertainment Dean Austin said the partnership would ensure Myer is the lifestyle destination for customers.”
GPT’s Melbourne Central overtakes Mirvac’s Broadway as the most productive mall – Updated
“…The group’s 15 new first-to-market retailers – including DJI drones, Secret Sneaker, and Litmus Labs – helped raise sales productivity by 10 per cent, Mr Fookes said.”
GPT's Melbourne Central overtakes Mirvac's Broadway as the most productive mall 3
How some of Melbourne’s best retailers set themselves apart – 13 March 2019
“Five retailers and a shopping centre in Melbourne exemplify the use of spaces, personalised products, and social purpose, to elevate the customer experience. ”
LiTMUS LAB opens at Melbourne Central – October 1st, 2018
“Our partnership with LiTMUS LABS builds on GPT’s strong track record of introducing ‘first to market’ brands and retail concepts into its shopping centres,” said GPT Head of Leasing, Retail, Damien O’Connor.”
