Australia’s Leading Retail As A Service
LiTMUS LAB
Li Groups on a mission to transform retail. We know that Australian’s shop online, but discover new brands and products in store.
We create new customer experiences, to support customers to discover, experience, explore, share, and consider new brands.
We have helped hundreds of brands create an elevated, fully serviced retail footprint in Australia, and our world first physical and digital ecosystem rapidly expands brands penetration.
Founded in 2018. Designed for 2025.
73% of consumers first discover a new brand in-store, and 91% are more likely to buy your brand online having physically engaged with it
LiTMUS Lab is Australia’s leading ‘Retail as a Service’ company, offering world-class retail placements for selected innovative brands and products. Our unique retail landscapes fuse digital & physical retail, with engaged & highly trained staff, and your content delivering elevated consumer experiences.
LiTMUS Lab has partnered with Australia’s leading department store, extending your brand to the powerful Myer digital ecosystem, & accessing the 5,000,000 MyerOne members, with premium brand adjacencies.
Fast track your brand to success in Australia.
100+
Devices
1800sq
Feet of world class retail
2000+
Engagements a day
2,000,000
Potential customers per month
Our Partners
The latest innovations from the internet and beyond
Meet The Founders
Meet The Founders
DENE HEATH
Co-Founder
A brand and retail expert with decades of successful consumer lead decision making. Dene thinks traditional retail is broken, & loves helping fix it
ASHLEY HEATH
Co-Founder
ASHLEY HEATH
Co-Founder
A proven leader with decades of media experiences & retail is the new brand theatre! Ash knows that consumers are smarter and more dynamic than ever before.
A proven leader with decades of media experiences & retail is the new brand theatre! Ash knows that consumers are smarter and more dynamic than ever before.
Contact US
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